Pinterest is a great way to discover and keep track of things that you want to know more about; from how to make the perfect lemon loaf (a favorite of mine), to yoga poses for back pain. You can find just about anything you want on Pinterest. It’s not just for arts and crafts, and recipes anymore.
When you’re pinning to the platform, the question that resides in the back of your head is generally “What’s the Best Way to Help Your Pins Go Viral”?
As a blogger, someone who finds their traffic on Pinterest, and contributes information from her blog to the platform, I always hope for that ‘diamond unicorn’; the Viral Pin.
But how on EARTH do you get your pins to go viral?
I built my biggest blog in September 2017. Once it was built, what usually happens when I intend to focus on something, happened. Life came along and my precious baby got put on the back burner. And when I finally freed up my time to start focusing on my blog again, it was like starting over.
It stung like a bitch.
So I started obsessing over my marketing.
Now…I’m not a patient person. I’ve got all KINDS of issues with impatience. I want what I want NOW, so falling backward with my blog traffic wasn’t an easy thing to digest. It took time to get to where I was before the ‘hiatus’, and the climb back has been mind bending. It still gives me stress. (That’s probably more honesty than you wanna hear, but, meh…)
What I discovered is that Pinterest is an INSANE driver of traffic.
Not only is it an insane driver of traffic, but I discovered once I started utilizing Pinterest with Tailwind, that some pins went ‘buck wild’ on the platform, pushing my traffic through the roof!
It got to the point where I was seeing 1400+ page views a day. I was over the moon!
Think about it; having many others distribute your pins, increases the odds that one (or more) of those pins will go viral! It’s a lot like affiliate marketing. Why do you think those who create affiliate products can do so well? Because instead of simply selling their products themselves, they ‘hire’ an army of salespeople to sell with them!
I like to call Pinterest group boards, and Tailwind tribes my way of “affiliate pinning”, because in both scenarios, you have your own pins being distributed by any number of other ‘pinners’. And some of those pinners are contributing to massive group boards. So, say for instance that you’re fairly new to the “blogging game” and you want (of course) to get traffic to your brand new blog. The easiest way to get that traffic is not just to use Pinterest, but to use Tailwind and join ‘tribes’ while you there! I’ve watched a few of my pins go viral very likely because of it, and I can’t think of one reason that you shouldn’t use it.
CLICK HERE to get your Tailwind free trial!
Pinterest groups are great, but Tailwind tribes are the way to go when it comes to getting traffic, especially for a new blog. Ideally, you want to use them both. Why not? You can’t lose.
Next time, we’ll talk about Smartloop 😉
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